Balaji Sreedhar

Balaji Sreedhar, AVP ICT Practice – Consulting & Strategy at MarketsandMarkets™, is responsible for formulating consulting / research strategy and agenda to help technology clients, predict and act on their new revenue mix by leveraging known and unknown adjacencies. Associated with ICT research for more than 12 years of his 16-year career, he has worked with leading firms like Frost and Sullivan, AMI-Partners, TNS Market Research and IBM, where he worked for more than 5 years also serving as their Market Segment Manager. His rich experience in the technology sector has seen him work on several custom and syndicated research assignments with multinationals. Balaji holds a Masters in Business Administration from Nanyang Technological University, Singapore and a Bachelors degree in Computer Science from Bangalore University.